Organizational restructuring and sales process improvement.


Dossin is an interior design company with over 50 employees. Initially a fireplace installer, they have since diversified into custom interior design and have become a one-stop shop for their customers.

They wanted to rethink the sales process, improve the performance of the sales team, implement a new CRM to streamline the sales process, review the entire internal organization and improve the customer experience.

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What we did

  • Audit of the commercial process and organization
  • Redesign of the commercial process
  • Support for the implementation of the CRM in collaboration with Odoo
  • Creation of a customer path in the showroom
  • Improvement of the customer experience
  • Organizational redesign:
    • Revision of the internal structure
    • Redefinition of the roles and responsibilities of all the members of the organization including the Partners
  • Sales coaching of team members

1 consultant

6 months project in part-time


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